About Us

Meet the Founders

Naturally Nurtured was founded in 2026 by Lily and Haley - a determined and creative sister duo that has grown from popcorn movie nights as young girls to spending their "free time" brainstorming new ideas and ways to bring families safe and affordable skincare.

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The Heart Behind It All

As most mothers can relate, Lily and Haley have lived through all the joys and the struggles that come with motherhood. Raising their babies and toddlers has been the most rewarding and trying thing they have done. Through Naturally Nurtured, they now hope to be able to bring peace and ease to one area of a mother's life - their baby's skincare.

Our 100% Grass Fed Whipped Baby Tallow

A New Standard

At Naturally Nurtured, we abide by "a new standard" of baby skincare. No preservatives. No synthetic fragrance. No toxins. Our products are created from natural ingredients that are always familiar. Beyond that, we strive to create high-quality products that are crafted in small batches right here in small town USA.

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A Note from Lily & Haley

Thank you for your support in our small business. While it is our mission to make toxin-free living via skincare both accessible and affordable, we also hope to encourage, support, and care for other moms. Motherhood can feel chaotic and isolating. If we can pray for you in any way, please let us know. You can also reach out to ask questions about breastfeeding, starting solids, homebirth, sleep regressions, newborn struggles, toddler tantrums, ANYTHING! We're here to help. Most importantly, know that you are loved by the God of the universe and He is always listening to your every plea and prayer.

-Lily & Haley

Founders, Naturally Nurtured

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